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Charlie Humphries
Product Ownership + Operations


charlesahumphries@gmail.com
Austin, TX

 
 
 

Hello, I’m Charlie. I create premium digital products, services, and experiences.

With a background in product management, entrepreneurship, and operations, I’ve been focused on creating successful products and organizations during my career. Currently, I am VP,  Associate Director of Engagement with Green Stone, a digital product design firm.

Throughout all pursuits, my goal is to make complex tasks simple and attainable, helping facilitate a better end product for an individual, institution, or the world at large.

 
 
 

Experience

Green Stone
Green Stone, VP, Associate Director of Engagement | April 2016-Present
Twitter | American Express | Local Motors | minuteKEY | Breville | WorkMarket | Simple Energy | and many, many more

Leading product management group, while supporting a significant portion of operations and new business. I’ve established operational logistics that support a distributed design team, diversified our product offerings, packaged our services, and helped drive and create world-class digital products, services, and experiences.


The Martin Agency
Senior Digital Producer | June 2012-April 2016
GEICO Mobile & geico.com | Oreo | ExxonMobil | Morgan Stanley | PING

Owning the GEICO Digital Platform business from the production side, we grew from non-existent to delivering a redesign of all digital service platforms, development of two pattern libraries, organizational design, and innovation thinking for the future of GEICO, all leading to a significant impact on a user’s experience and GEICO’s business.

Crispin Porter + Bogusky
Producer, Interactive | May 2010-June 2012
MetLife | vitaminwater | Coke Zero | Under Armour | American Express OPEN & OPEN Forum

I cut my teeth and learned how to produce products of all shapes and sizes, including American Express’ OPEN Card Shop and MetLife’s Game Day App, PocketPass. I put into practice different methodologies that still help guide my choices in product management today.

Southern Comfort Furniture
Co-Founder/Director | November 2006-May 2009 

A business born out of a need for better dorm room furniture in college. I learned operations, finance, logistics, sales, and marketing at a small scale. Throughout the process, my co-founder and I won South Carolina’s Collegiate Entrepreneur of the Year award in 2007.


 

A Collection of Work

 
 
Geico-mobile.jpg

GEICO

I lead a team charged with conducting a complete redesign of the GEICO digital platforms to help better serve customers and scale the business over the course of 3.5 years.

These platforms include geico.com, GEICO Mobile, and a GEICO pattern library of design components to provide efficiency in build and consistency in brand.


Finish Line App

I helped establish a performance culture at Finish Line, while supporting a team charged with designing an ecosystem to help Finish Line earn customer loyalty from style-obsessed sneakerheads. We designed the personalized mobile app and supported the design of their Store of the Future experience to bring that strategy to life.

FNL.png

Breville.png

Breville

For this innovative kitchen brand, I worked with a team that designed a global eCommerce experience, intended to not just deliver transaction volume, but also lifetime value.

 

A product veteran, capable of bringing a fresh perspective and strong leadership. Equal parts business strategist, creative director, and product manager.